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LaunchLanding Pages

Framer

Visual website builder for landing pages and launch sites.

Best for

  • Launch pages
  • Visual design
  • Marketing sites

Not good for

  • Teams that need native mobile app UI

Pros and cons

Pros

  • Publishing to Framer's own hosting means you do not set up a server, a CDN, or SSL certificates yourself.
  • The Basic plan connects a custom domain for $10 per month billed yearly, which is enough for a single app landing page (checked July 19, 2026).
  • Built-in animation and interaction tools let a solo developer produce a polished page without writing front-end code.
  • Form elements can feed an email tool, so a waitlist page needs no separate form service.

Cons

  • The freeform canvas is designed around visual editing, so a developer who prefers writing layout in code may find it slower than expected.
  • The CMS is lighter than a dedicated content platform, which shows if you plan a large, structured blog.
  • The advertised prices are annual-billing rates, so paying monthly costs more than the headline figure.
  • Each additional editor is a paid seat, which adds up if more than one person edits the site.

Framer is a visual website builder for marketing sites and landing pages that publishes to its own hosting. For a solo iOS developer, it is a way to get an app landing page or a waitlist live in an afternoon without touching HTML or CSS, using a canvas editor, templates, and built-in animation. It fits the moment you need a public URL for your app, whether that is a pre-launch waitlist, a download page, or a small marketing site.

It fits less well when the site is content-heavy. Framer's CMS is lighter than a dedicated content platform, and Webflow gives you more control once a large, structured blog is involved. Framer also does not build native mobile UI; it is for the web page around your app, not the app itself.

Pricing

Framer has a free tier plus paid site plans, with the headline prices billed yearly.

Framer plans (checked July 19, 2026)

PlanPriceWhat is included
Free$0A Framer subdomain, 1 GB bandwidth, unlimited design pages, and up to 3 editors, without a custom domain
Basic$10 per month billed yearlyA free custom domain, built-in SEO, 2 CMS collections, 50 GB bandwidth, and 30 pages
Pro$30 per month billed yearlyA custom domain, 10 CMS collections, 100 GB bandwidth, a staging environment, and branching with previews
EnterpriseCustomCustom credits, unlimited editors, SSO, SCIM, and an uptime guarantee

For a single app landing page, the Basic plan covers a custom domain and enough pages, while the Free plan only publishes on a Framer subdomain. Monthly billing costs more than the annual rates shown. Pricing last checked July 19, 2026; confirm current numbers on the official pricing page.

Setup and integration

Framer is web-only, so setup means building and publishing a page, not adding an SDK to your app. You start from a template or a blank canvas, edit visually, and publish to Framer hosting. Connecting a custom domain is a matter of pointing DNS records, which Framer lists for you. A waitlist form can be built with Framer's form elements and routed to an email tool such as Kit or beehiiv.

Two gotchas: the Free plan does not allow a custom domain, so a real launch needs at least Basic; and the freeform canvas rewards designers, so a developer who wants a coded layout may need time to adjust. Expect an afternoon to get a clean one-page site live.

Frequently asked questions

Is Framer or Webflow better for an app landing page?

Both publish fast, hosted marketing sites without code. Webflow gives finer control over layout and a stronger CMS for content-heavy sites, while Framer leans toward quick visual design and animation. For a single landing page or waitlist, Framer is usually faster to ship.

Can I collect waitlist emails with Framer?

Yes. Framer's form elements capture email addresses and route them to an email platform such as beehiiv or Kit, so the signup stays on the page while the list lives in a tool built for sending.

Do I need a paid plan to use a custom domain?

Yes. The Free plan publishes only on a Framer subdomain. To connect your own domain you need the Basic plan or higher (checked July 19, 2026).

Alternatives

WebflowCarrdTypedream

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